Open Source GTM Knowledge

634 GTM Skills
for your AI agents

Every actionable lesson from 75 MRR Unlocked articles — extracted, scored, and structured as skill.md files ready to plug into any AI assistant.

$ git clone github.com/gtm-skills/library
Download .md Download .json Full KB (3.9M)
634
Actionable Skills
8.0
Avg Score /10
75
Articles Analyzed
1,136
Infographics Read
How it works

From newsletter to agent-ready skills

Extract

Scraped 75 MRR Unlocked articles + 1,136 infographics analyzed with Vision AI to capture every framework and data point.

Score

Each skill scored 1-10 on Actionability, Clarity, and Novelty using structured LLM output. Only non-generic insights kept.

Use

Drop the .md or .json into your agent's knowledge base, build topic playbooks, or generate standalone skill.md files.

Coverage

15 GTM topics covered

Sales127
Growth55
GTM Strategy52
ICP49
Messaging46
Content Marketing45
Positioning38
Homepage29
Pricing28
Hiring24
LinkedIn22
CRM13
Top rated

Highest-scoring skills

9.3

Demo Only 3-4 Features That Address Pain Points

Sales
9.3

Use Storytelling in 5 Steps to Sell Without Selling

Content Marketing
9.3

Define Competition by Asking What Customers Would Do Without You

Positioning
9.3

Start with Manual Non-Scalable Customer Acquisition

Growth
9.3

Build a Clear ICP Before Anything Else

ICP
9.3

Craft Value Props Linking Use Case to Benefits

Messaging
9.3

Test Partnerships with a Clear Hypothesis First

Partnerships
9.3

Use Bottom-Up vs Top-Down Sales Framework

Sales
View all 634 skills →
Use cases

What you can build with this

Agent Knowledge Base

Feed the .md file into any AI agent's system prompt or RAG pipeline. Each skill is self-contained with principle + steps + example.

Team Playbooks

Filter by topic and score to build step-by-step playbooks for sales, marketing, or product teams.

skill.md Files

Each skill maps to a standalone instruction file for Claude Projects, ChatGPT custom instructions, or Cursor rules.

Onboarding Curricula

Create learning paths by topic for new GTM hires. Start with 9+ scored fundamentals, progress to advanced tactics.